I’ve covered the basics of pitching in other posts: use comparisons where appropriate, keep it short, don’t be afraid to ask the editor questions.
But as I was thinking back to the pitches I took at the New England conference in March, there were a couple of people who got immediate brownie points. They could’ve said pretty much anything and I would’ve requested their work.
For those who are prepping their own pitches for RWA, here are those magic words:
- “I’ve been a member of the Love Spell book club for years, and I really loved the Immortals series and some of the new authors you’re bringing out, like Elisabeth Naughton and Kathryne Kennedy.”
- “I’ve been reading Leisure since I was a teenager.”
You might see this as sucking up (heck, it probably is a little bit). I see it as someone who already knows the kind of stuff we publish. And having those details counts for a lot.
So go find a book represented by or edited by the person you’re going to pitch. Read it. And use it.