The whole purpose of going to the trouble of doing a book video is to drive interest in your book. And there’s been all kinds of speculation on how effective they may or may not be. Jeff Strand recently did one to promote his new release, PRESSURE, that I just have to share. The humor transcends any genre, and I think people will get a kick out of it, whether they’re book lovers or not. And though PRESSURE is definitely not a romance, if you’re a fan of the kind of chills from Obsession, Single White Female or Hand that Rocks the Cradle, I think you’ll want to give this one a try.